The “Primavera del Prosecco” is more than just an event: it is an annual celebration that embodies the essence of the food and wine and cultural traditions of the Valdobbiadene and Conegliano area. Organized with passion and vision, this event, for which the official website is the point of reference, is an invitation to immerse oneself in a world of unique experiences, where the art of wine blends with the beauty of the landscapes and the energy of spring. During this season, the territory is transformed into an open-air stage, where fairs, exhibitions, tastings and cultural events take turns to tell the story of Prosecco Superiore, enhancing its quality and deep connection with the territory.
The event is characterized by the variety of initiatives aimed at both residents and visitors from all over, offering a comprehensive overview of what the territory has to offer. From the revival of local traditions to the presentation of oenological innovations, Primavera del Prosecco is the perfect opportunity to discover stories, anecdotes and curiosities related to the world of wine and how it represents the identity of a region. It is a moment of encounter between producers, winemakers, artisans and enthusiasts, who together create a vibrant and welcoming atmosphere capable of conveying the authenticity and charm of Valdobbiadene.
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Visiting Wineries in Valdobbiadene
Events in Valdobbiadene
During the Primavera del Prosecco (Prosecco Spring), Valdobbiadene comes alive with a series of events that transform the town into a true festival of taste and culture. Among the most significant initiatives are the Antica Fiera di San Gregorio, which takes place from March 8 to 10, and the various Conegliano Valdobbiadene DOCG exhibitions that begin in mid-March and end in June. These events are designed to highlight the area’s winemaking excellence through guided tastings and thematic meetings that delve into the history and production techniques of Prosecco not only.
During these days, visitors have the opportunity to participate in tours and excursions that take them directly to the vineyards, where they can observe the work in the rows up close and discover the peculiarities of the Valdobbiadene terroir. The events are not only limited to wine tasting, but also include cultural and artistic events such as art exhibitions that enhance the historical and cultural richness of the area. Theme evenings, tastings held by trained sommeliers are just some of the activities that make the event a multi-sensory and educational experience.


Festivals and events beyond wine
Our areas not only include events that have wine at their center These events are not limited to wine, but also enhance traditional cuisine, crafts such as the festival held on this very theme in Cison di Valmarino in August.
Cultural events, easily found here , such as concerts and art exhibitions, enliven the area, creating a festive atmosphere that combines a taste for wine with a broader celebration of local culture and conviviality. These experiences offer a unique opportunity to experience the area in a complete way, enriching wine tourism with authentic traditions and flavors that go far beyond just a glass of Prosecco.

Wine Tasting
Agritourism Valdobbiadene
Parallel to the events, the agritourism experience in Valdobbiadene represents a unique opportunity for those who wish to experience firsthand the beauty and authenticity of rural life. The agritourisms and B&Bs in the area, often run by families who have been handing down the love of the land and viticulture for generations, offer hospitality, relaxation and direct contact with the unspoiled nature of the Prosecco hills.


Staying at an agritourism in Valdobbiadene means being able to enjoy typical local cuisine, prepared with genuine, km 0 ingredients, and participate in tasting experiences that highlight the link between grapes, wine and the territory. Many of these places also offer guided tours of vineyards and orchards, cooking workshops and tasting classes, allowing guests to learn the secrets of Prosecco production directly from the producers. These experiences not only enrich enological knowledge, but also offer moments of conviviality and relaxation in a natural and evocative setting.
Agritourism hospitality is distinguished by its warmth and ability to make each guest feel an integral part of local life. The facilities, often located in renovated historic buildings, keep intact the charm of the past and integrate it with modern comforts, creating an ideal environment to regenerate and discover the culture of the area. Here, every detail, from the layout of the vineyards to the flavor of traditional dishes, tells the story of a land that has made Prosecco its symbol of excellence.
